Lifestyle in July 2026

This is Apptonic's monthly read on Lifestyle: the apps with the most installs in July 2026, the posts that carried them, and the ads that ran alongside. Every figure comes from our own dataset.

22M
Total installs
$13M
Total revenue
2M
Total views

Apps with the most installs

Ranked by estimated installs for the month, summed across App Store and Google Play. Estimates are third-party and rounded at source.

ReviewsOrganicAds
Wemu: WeMuslim, Athan&Qibla748K096
Alipay87K1738
美团-美好生活小帮手2K10
Dianping: Discover Good Places7K70
Bumble Dating App: Meet & Date3M376226

Content that went viral

TikTok and Instagram posts ranked by views measured against the account's own reach.

Ads with recorded running duration

Running duration is shown for each Meta ad. It does not establish spend, conversions or profitability.

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