Lifestyle in August 2026

This is Apptonic's monthly read on Lifestyle: the apps with the most installs in August 2026, the posts that carried them, and the ads that ran alongside. Every figure comes from our own dataset.

148K
Total installs
<$10K
Total revenue
5M
Total views

Apps with the most installs

Ranked by estimated installs for the month, summed across App Store and Google Play. Estimates are third-party and rounded at source.

ReviewsOrganicAds
Color Widgets, Theme: iWidgets609K00
Partiful: Party Invite Maker286K2624

Content that went viral

TikTok and Instagram posts ranked by views measured against the account's own reach.

Ads with recorded running duration

Running duration is shown for each Meta ad. It does not establish spend, conversions or profitability.

by app founders for app founders