Productivity in August 2026

This is Apptonic's monthly read on Productivity: the apps with the most installs in August 2026, the posts that carried them, and the ads that ran alongside. Every figure comes from our own dataset.

52M
Total installs
$366M
Total revenue
9M
Total views

Apps with the most installs

Ranked by estimated installs for the month, summed across App Store and Google Play. Estimates are third-party and rounded at source.

ReviewsOrganicAds
ChatGPT74M2.6K580
Google Gemini50M1.9K426
Claude by Anthropic1M8100
Microsoft Excel: Spreadsheets11M1.9K14
Notion: AI Workspace486K1.7K40

Content that went viral

TikTok and Instagram posts ranked by views measured against the account's own reach.

Ads with recorded running duration

Running duration is shown for each Meta ad. It does not establish spend, conversions or profitability.

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